The Order of presentation in persuasion / by Carl I. Hovland [and others].
Contributor(s): Hovland, Carl Iver
Material type: TextSeries: Yale studies in attitude and communication: 1.Publisher: New Haven : Yale University Press, 1957Description: x, 192 pages : illustrations ; 22 cmContent type: text Media type: unmediated Carrier type: volumeSubject(s): Persuasion (Psychology) | Persuasion (Rhetoric)DDC classification: 808 LOC classification: BF637.P4 | O7Bibliography, Etc. Note: Bibliography: pages 190-192.Item type | Current library | Shelving location | Call number | Copy number | Status | Date due | Barcode | |
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Book | John Bulow Campbell Library | Midrange | BF637.P4 O7 (Browse shelf(Opens below)) | 1 | Available | 0182800413169 |
Bibliography: pages 190-192.